If Converse sponsored a music festival and asked me to tackle their branding and digital experience,
I’d name it “All Star” and it would look like this.
The website would provide users with an in-depth explanation of everything All Star Festival has to offer and how to make the most of their experience. With easy-to-navigate graphics and photography, the website would visually reflect the All Star experience and give festival-goers an idea of what their weekend at All Star would be like.